A strong brand. That's where we came in.
Startup Green Caravan had an incredibly good plan with the potential to save millions of kilos of CO2, while earning a fair penny in the process. But they lacked a convincing story, and a strong brand with an appealing sustainable promise. That’s where we came in.
They approached us with the request to make their story irresistible for the first investment round and for guidance with the first steps in the market.
Story proofing
We transformed the story. From technical tour de force to visionary impact-driven narrative with soul and ambition. From an alarming story based on ‘we must to save the world, now’, to a positive, inspiring story with the core message “there’s a massive opportunity, let’s make impact together”. A story that wins over investors. That appeals to businesses and consumers. A foundation to build on.
Identity
An ambitious, fun, reliable brand with lively, sharp, human copy. And a striking design that will remain a secret until launch.
As we speak we are finalizing the brand and preparing Green Caravan to take over the market. To be continued.
Een impact driven merk dat investeerders, bedrijven en consumenten overtuigt.
- Green Caravan Brand gelanceerd Q4 2021
- Lancering laadpas Q4 2021
- Lancering ’s werelds eerste écht fossiel-vrije laadplein gepland voor 2022
- Greencrvn.com
